Visibility Assessment

Answer 15 simple questions to see how effectively your business reaches, stays in front of, and is remembered by Sonoma County homeowners.

Takes just a couple of minutes!

Name(Required)

Targeted

Your marketing should reach the right people, in the right places, at the right time. These questions measure how targeted your marketing efforts are.
Do you clearly know who your ideal customer is?(Required)
Does your marketing specifically target that audience?(Required)
Are you visible in the neighborhoods or communities you most want to serve?(Required)
Are most of your leads from customers you actually want?(Required)
Do you know where your best customers come from?(Required)

Consistent

The businesses that get chosen are often the businesses people see repeatedly. These questions measure how consistently your business stays in front of potential customers.
Does your marketing regularly get read, watched, or engaged with?(Required)
Do customers mention seeing your business multiple times before contacting you?(Required)
Do you consistently track your marketing efforts?(Required)
Would potential customers remember your business a month from now if they weren't ready to buy today?(Required)
Does your marketing stay visible long enough to influence future buying decisions?(Required)

Sticky

The best marketing doesn't just get seen, it gets remembered. These questions measure whether your marketing captures attention and stays with people until they're ready to buy.
Do prospective customers encounter your business regularly?(Required)
Do you market throughout the year rather than only when business slows down?(Required)
Are you visible in more than one place or marketing channel?(Required)
Do you maintain a regular marketing budget?(Required)
Does your marketing provide value beyond simply promoting your services?(Required)
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